Website and Blog Development, Content Creation and SEO/SEM
- WordPress blog or website design and creation
- Monitor, update, and install top widgets and plugins
- Working with brand teams, effectively manage the front-end website experience, landing pages, content, product placement and overall user experience, keeping the websites fresh and relevant on a continuous basis
- Optimize website or blog, and online content for best SEO practices.
- Oversight of key performance analytics and reporting tools for continuous website optimization
- Create and monitor SEM
- Recommend and lead site optimization and future development based on user feedback, key performance metrics and/or industry trends that support recommendations and opportunities to continuously evolve to reach your core demographic
Copy Writing, Ghost Writing, Editing
- Preparing and editing technical documents, ad content, social media posts, website content and email marketing copy, outreach materials, executive reports, and executive correspondence for a consistently professional corporate tone and appearance
- Creating ad content, social media posts, website content and email marketing copy
- Preparing press releases, contracts, proposals, marketing plans, and advertisements
- Post and promote interactive content on social media platforms that encourages participation, ensure that the community is actively engaged
- Writing on-going or “one-time” articles, newsletters, and blog posts. AP and Yahoo! Style Guides