Website and Blog Development

Website and Blog Development, Content Creation and SEO/SEM

  • WordPress blog or website design and creation
  • Monitor, update, and install top widgets and plugins
  • Working with brand teams, effectively manage the front-end website experience, landing pages, content, product placement and overall user experience, keeping the websites fresh and relevant on continuous basis
  • Optimize website or blog, and online content for best SEO practices.
  • Oversight of key performance analytics and reporting tools for continuous website optimization
  • Create and monitor SEM
  • Recommend and lead site optimization and future development based on user feedback, key performance metrics and/or industry trends that support recommendations and opportunities to continuously evolve to reach core demographic

Analytics

  • Track and evaluate site user behavior; make recommendations to improve user experience/usability and key performance metrics
  • Oversight of web site, media and outreach campaign metrics to optimize effectiveness and deliver regular reports to key stakeholders
  • Identify opportunities for new marketing tactics, site-conversion functionality and improved user experiences